Interesting Research Conducted by Facebook to Cosmscore


Interesting Research from Facebook

Facebook paid a company called Comscore to do an interesting study and found that some applications embedded in Apple and Google's operating systems provide an advantage over third-party developers. The news prepared for you by the editors of Sahne Medya, your closest companion in many areas such as Web Design, E-Commerce, Social Media Ads, SEO and Google Ads (Adwods) is as follows:

According to research conducted by Facebook itself, 15 of the 20 most used iPhone applications are already Apple applications. In parallel with this, 12 of the 20 most used Android applications are already Google applications. The question of whether applications embedded in the operating system harm competition is on the agenda of application developers.

Although there are some doubts about the reliability of the study, the results are interesting. Apple spokespeople believe that the study is seriously flawed, commissioned by Facebook, and intended to harm competition in the App Store. The study, which was conducted by asking 4,000 participants about the apps they use, does not know how many of these 4,000 people use Android and how many use iPhone. Similarly, it is not known which country the participants are from.

It should be noted that 78 million people use the calculator that is available as stock on IOS, and this number is more than Gmail on the Android side. In today's world where application developers and platforms frequently face off on a legal level, reactions to Apple and Google for not allowing fair competition seem to be increasing.

Stage Media

Stage Media

10-07-2021 21:24:45

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